New "It's Hip Hop, Baby!" DVDs Debut on Amazon.com

MOM INVENTS HIP HOP MUSIC DVD SERIES TO HELP CHILDREN LEARN FASTER

CHICAGO, March 11 /PRNewswire/ -- When Candi Carter struggled to help
her speech-delayed son learn and communicate she turned to the one thing
that's always inspired and motivated her - hip hop music. Carter quickly
saw that by incorporating music, rhythm and beats into learning, her son
learned much faster and thus "It's Hip Hop, Baby!" DVD series was born.

   "I needed to find a way to communicate and teach my son so I started
singing in the kitchen, tapping out rhythms and beats with spoons and
spatulas. It helped him follow instructions and learn words faster," said
Carter, who is also an Emmy Award-winning television producer for a
nationally syndicated talk show. "I shared this educational tool with other
parents and saw how effective it was for all children which inspired me to
create the DVDs."

   "It's Hip Hop, Baby!" DVDs are new, innovative videos that have
educational content set to music and energizing dance numbers, which
enables children to learn and hit developmental milestones much faster.
"It's Hip Hop, Baby!" includes original songs, as well as the traditional
toddler classics we all know and love, just spiced up with fresh beats and
rhythms.

   Created especially for toddlers and preschoolers, "It's Hip Hop, Baby!"
comes in four educational videos:

   --  "All Your Child's Favorites"
   --  "Get Healthy, Get Fit"
   --  "Things We Do Everyday"
   --  "Rockin' Dance Party"
   "It's Hip Hop, Baby!" motivates children with a fun, positive message
set to a trendy, dance-worthy beat. It promotes the joys of learning ABCs,
animals, body parts, colors, nutrition and numbers through captivating
musical performances that sound like today's hottest hip hop tracks. The
DVDs feature real children, not actors, showing child-friendly movements
that develop listening skills and the ability to follow simple directions.

   The "It's Hip Hop, Baby!" educational DVD series has unique benefits
for children, allowing them to accelerate learning through music and
movement. Additional attributes include:

   --  Encourages reading
   --  Teaches children to follow instructions
   --  Encourages dance, movement and freedom of expression
   --  Helps children master concepts like repetition and rhyme
   For more information, visit http://www.itshiphopbaby.com. "It's Hip Hop,
Baby!" is distributed by Rhino Entertainment Company, a Warner Music Group
Company and available on multiple channels, including http://www.amazon.com